Friday, March 6, 2009

Superbowl Target Market

1.Pepsi Max)

In the Pepsi Max commercial where all the men get hurt and they end up saying, "I'm Good" they appeal to men. They target the men in this commercial by showing how manly the guys are by showing how they can take pain but when it comes to diet cokes they cant handle it. So by making a diet coke that men can actully enjoy drinking they appeal to the men. The Product is Pepsi Max. They promote it by using comedy and the price and place is varied on what you buy becasue pepsi is so popular.


2.Teleflora)

The target market of the Teleflora commercial is men who are getting their woman flowers for Valentines day. They express this by the dialouge and by showing how unhappy the woman was when she got the ugly flowers that said mean things to her. And the men they are targeting want to see their lady happy so that is why they are targeting the men in this ad. The Prouduct in this ad is delivered flowers from teleflora and the price varies. They are promoting this by using comedy and the commercial. And the place is Teleflora and they give the number to call if they want to order the flowers.

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